MiDAS enables you to take a Closed Loop Marketing approach to Sales. The tools included in MiDAS enable you to define marketing tactics and their respective target audiences, execute these strategies, and then assess the impact on the market.

To do this:

• Research your target audience by using the Sales Reports section.
• Create Discounts or Coupon Codes to entice or reward customers.
• Send promotions, notices, reminders, etc. with the flexible and versatile MiDAS Email Marketing tool.This tool is accessible in numerous places throughout the Administrative Interface.

Throughout this tutorial you may click the arrows to move step-by-step, or you may choose your destination by using the Table of Contents or the links at the top and to the left.